John T. Peters, CTIE
John T. Peters, CTIE
■ email me: click here
■ twitter: @johnTpeters, @tripology
■ LinkedIn: http://www.linkedin.com/in/johntpeters
■ My Travel Specialist Blog: (http://agentblog.tripology.com)
■ My Personal Website / Blog: www.JohnTPeters.com
■ My Artwork Website: www.JohnTPetersART.com
■ Also, connect with me on Facebook, Google+, Instagram (johntpeters)
Travel and Technology Innovator, Internet Marketing Executive, New Media Thought Leader.
Currently leading digital strategy and business devleopment for Rand McNally ■ Former CEO of Tripology, a high growth, web-based travel advisory company ■ Founded/grew $50M “Zeus Group” an international cruise/tour company ■ Led marketing, sales, and strategic partnerships for diverse global travel businesses, public and private, with revenues to $360M ■ Winner 2011 GOLD Adrian Award for Digital Marketing / PR Campaign. ■ Winner 2009 “Innovator of the Year” US Travel Association
BIO:
John T. Peters served as President and CEO of Tripology from 2008 until 2010, when he sold the early stage, venture-funded interactive travel referral company to Rand McNally. During that time, John guided the Tripology team in hitting critical growth milestones, including securing 15,000 Travel Specialists for the Tripology network and processing over 150,000 trip requests. With the acquisition of Tripology, Rand appointed John to his current position as SVP/GM of Digital Strategy & Business Development to play a lead role in the company’s transition to a digital travel information business and manufacturer of niche market GPS systems.
Prior to Tripology, John was Vice President of Business Development for Wyndham Worldwide where he led the launch of the newly formed Endless Vacation Rentals® division. In this role he developed the digital products and strategic partnerships critical to doubling revenue in the second year.
Earlier in his career, John co-founded Zeus Tours & Yacht Cruises, an international yacht cruise/tour and hotel business that grew to over $50M in sales, with offices in New York, Athens, Rome and Buenos Aires. John successfully sold the business in 1999.
John is a frequent speaker and moderator at domestic and international conferences including World Travel Market, EyeforTravel, The Los Angeles Times Travel Show, The New York Times Travel Show, International Cruise-a-thon and others. He has made numerous radio and television appearances (including Arthur Frommer and Erik Hastings) and has been featured in such publications as The New York Times, USA TODAY, Reuters, MSNBC, Wall Street Journal, Internet Weekly, and La Nacion, Argentina’s largest newspaper. John also frequently presents at universities on the subject of entrepreneurship, for both graduate and undergraduate students. In 2011, John accepted the GOLD Adrian award for Digital Marketing Promotion for the “Best of the Road®” program he created, which generated over half a billion media impressions in four months. In 2009, John was also recognized as “Innovator of the Year” by the US Travel Association. John holds a Bachelor of Arts degree with honors from Fairleigh Dickinson University and a Certified Travel Industry Executive certification from The Travel Institute.
2012 Speaking Engagements for John Peters
■ January 27 Los Angeles Times Travel Show – Focus on Specialization, Moderator
■ February 1 - The University of Chicago – Speaker, CCIB Entrepreneurship Workshop
■ March 2 New York Times Travel Conference – Focus on Specialization, Chair & Presenter
■ March 5-6: EyeforTravel: San Francisco - Moderator: Mobile Panels
2011 Speaking Engagements for John Peters
■ June 8: EyeforTravel: Miami - Presenter: “Mobile: Reach and Engage Customers on the Move”
■ June 14: ATME: Boston - Presenter: “Rebooting a Brand Through Partnerships”
■ Multiple dates: USTravel / Edelman / Tripology Social Media in Travel Meetups: Chicago & New York,
Organizer, Moderator & Panelist
■ February 25 New York Times Travel Conference – Focus on Specialization, Chair & Presenter
2010 Speaking Engagements for John Peters
■ October 13 & 14: EyeforTravel Travel Distribution Summit, Chicago, IL : http://bit.ly/eyechi Presenter & Panelist
■ June 15 & 16: ATME Conference, Cambridge, MA: http://bit.ly/ATMEboston, Moderator; Social Media in Travel
■ Multiple dates: USTravel / Edelman / Tripology Social Media in Travel Meetups: Chicago & New York,
Organizer, Moderator & Panelist
■ ShopAmerica, Annual Conference, Las Vegas, Social Media in Travel - Moderator & Panelist
■ New York Times Travel Conference – Focus on Specialization, Chair & Presenter
■ EyeforTravel – Social Media Strategy Summit, San Francisco – Presenter & Panelist
■ LeadsCon – Annual Conference on Lead Generation, Las Vegas – Presenter & Panelist
■ TravDex – Annual Conference on Travel Technology, Atlanta – Moderator
2009 Speaking Engagements for John Peters
■ New York Times Travel Show – Panelist
■ Boston Globe Travel Show – Panelist
■ Cruise-a-thon, NYC – Panelist
■ EyeforTravel Sales & Marketing Summit, Chicago – Presenter & Panelist
■ EyeforTravel Travel Distribution, Prague – Presenter & Panelist
■ EyeforTravel/World Travel Market, Travel Technology Summit, London – Presenter
■ USTravel / Edelman / Tripology Social Media Meetups: Chicago
What others are saying about John T. Peters:
Gina Baillie – Regional Director, Europe, EyeforTravel Conferences
“John is an excellent conference speaker. Sharp, witty and always on the ball, he never fails to keep the audience informed and entertained.” November 16, 2009
Susan Black – Co-Founder, The Black&Wright Group
“John has a thorough understanding of travel distribution, strategy eCommerce and social media. He possesses the rare combination of deep applied knowledge and ongoing practical deployment. Over the 15 years I have worked on projects with John – from his Zeus Tours days, through his recent ascent to head up Digital Strategy at Rand McNally while continuing to oversee Tripology’s growth – he is an outstanding leader who always can be counted on to get the job done. He is one who “gets it” and is up to speed on the cutting edge online tools and their applications. All of this, and an excellent conference speaker and moderator too! I recommend John to any company or person looking for some expert guidance and executive leadership in travel distribution and ecommerce and social media strategies.” April 19, 2010
Jacqueline Johnson, CTC – International Travel Director , New York Magazine
“It is not often that you come across one of the stalwarts of the Travel Industry. John Peters is such a man. A dedicated family man, always gracious, with a keen sense of business. What sets John apart from most Company Presidents is his ability to connect, listen and make the necessary decisions that is beneficial to both parties. A gentleman of the highest order, I have nothing but admiration and respect for John. He never turns down an opportunity to help, offer advice or to take a leadership position when needed. I have known John for over 15 years and consider him a mentor and a friend.” December 9, 2009
Jeff Tobe, CSP – Coloring Outside the Lines –
“I’ve known John since his Zeus Tours days. His entrepreneurial spirit combined with his in-depth knowledge of technology, tourism and sales make him an ideal partner. I’ve also heard John speak at a number of conferences and trade shows. His presentations, to large audiences and small, are always filled with humorous real-life stories that keep the audiences entertained as well as informed.”
Debbie Williamson- Business Development – The Telegraph; United Kingdom, Digital Publisher of the Year
“I very much enjoyed John’s presentation at World Travel Market in London.”
Darryl Wash – Owner , Ascend Venture Group
“John is creative, dedicated and hard working. He has a demonstrated ability to create symbiotic partnerships and uncover value that others might miss. As an individual John is a pleasure to work with a well balanced combination of wit and directness. I would have John as part of any team that I assembled” December 5, 2009
Kylie Sachs – Partner , Ascend Venture Group
“We were so pleased to attract John to Tripology as CEO. He has been a great value add to the team. He is a solid leader and a highly creative CEO. He is also a true visionary into trends in the travel technology industry and a leading edge thinker.” December 4, 2009
Kristin Zern – Executive Director , Association of Travel Marketing Executives
“I have known John for many years through industry contacts. John recently joined the ATME Board of Directors. He is without a doubt a very knowledgeable travel industry marketing professional. He is a brilliant creative thinker who always looks for new ways to distribute a travel product. He also has hundreds of contacts in the industry and uses networking to get things done. He always follows through and I greatly value his active participation on the ATME board. I highly recommend John Peters as a colleague and a friend.” November 24, 2009
Tom Griffin – CEO , Travelscream
“John is a very capable and professional executive who has been responsive to our partnership and reflects the kind of business morals that I find refreshing, especially in this kind of environment. I would highly recommend John to any of our clients and friends.” November 21, 2009
Kevin Fliess – Founder, TravelMuse
“John is a terrific person both on and off the court of business. The thing I like best about John is that he gets down to brass tacks. He knows how to drive to an informed decision quickly. He’s a breath of fresh of air in the online travel space: He’s pragmatic, forthright, and he “gets it.” To top it off, John possesses a great sense of humor that puts everyone at ease and he treats everyone he meets with integrity, respect, and care.” November 6, 2009
Uri Silberstein – Founder BeautySchoolsDirectory.com & Board of Advisors, Tripology
“I have built, managed, advised and consulted with many successful internet marketing companies. Their success always comes down to this: How well does the person running the company understand the niche industry and the needs of the individual customers they are serving. It is precisely this deep level of knowledge and connection to the travel industry that makes John Peters an excellent leader at Tripology. He has surrounded himself with internet experts, and uses his expertise, experience and connections in the travel industry, to guide his team to deliver an effective and profitable marketing tool to Tripology’s customers.” March 30, 2009
Elizabeth Osder – Principal, The Osder Group
“John is a true innovator in the travel services sector and has been a wonderful resource to me over the years. He is smart, well connected and passionate about innovation and is building a company that is sure to bring needed efficiency to the market. I would recommend him as a business partner extraordinaire, and trusted confidant in exploring the travel and technology space.” March 31, 2009
